Managed IT services
Agreements, projects, and the seats you never counted.
An MSP sells three things: the managed agreement, the project work around it, and growth inside clients you already have. The third one is usually invisible, because nobody ever wrote it down as a deal. Signal makes all three visible and forecasts them together.
14 days free. No credit card.
- 14 days free
- No credit card
- Unlimited users
The problem
The recurring revenue hides the sales problem.
The monthly number looks steady right up until an agreement does not renew.
Three blind spots
Growth inside clients is never worked
A client grows from thirty seats to fifty and nobody sold that. Which means nobody is looking for it, and the twenty that should have been forty are sitting there unasked.
Technical people own the relationship
The engineer knows everything about that client and none of it is written down, so the account is one resignation away from starting again.
Renewals arrive without warning
Service has been fine, nobody has had a commercial conversation in a year, and the first sign of trouble is a procurement email asking for a market comparison.
How it works
Three revenue lines, one system.
The MSP
Agreements and projects in their own pipelines
A managed agreement renewal and a migration project do not close the same way, so give each its own stages and probabilities. The forecast adds them up and puts them beside the budget for the year.
- Separate pipelines for agreements, projects and new logos
- Deal health from close dates and activity rather than optimism
- Weighted forecast against budget, with the gap and run rate shown
The client relationship written down
Every conversation, agreement, project and quote on the account rather than in an engineer’s memory. Several contacts, with the ones who sign and the ones who use, so the relationship belongs to the business.
- Full history on the account, whoever created it
- Contacts with roles, from the office manager to the finance director
- Activity coverage, so a quiet client is visible months before a renewal
And growth inside the base, treated as real work
Seat growth, a security uplift, a hardware refresh. Put them in the pipeline as deals against existing accounts and they get worked like anything else. Most MSPs find their easiest quarter sitting in their own client list.
- Opportunities against existing accounts, not just new logos
- Products and rates priced once, so an uplift quote takes minutes
- Coverage by owner, so every client gets a commercial conversation
What you get
For recurring revenue you want to grow.
For MSPs
Pipelines, plural
Agreements, projects and new logos, forecast together and worked apart.
Learn moreClient history on the account
Not in an engineer’s head, so the relationship survives a resignation.
Learn moreRenewal warning
Account health and coverage, so a quiet client shows up long before procurement does.
Learn moreOne rate card
Per seat, per device, per project, priced once and used in every quote.
Learn moreTracked proposals
Sent as links, and you can see when the finance director opened it.
Learn moreNew logo prospecting
Companies matched to the clients you already serve well.
Learn moreGetting started
Find the revenue already in your client list.
Four steps
- 30 minutes
Import the client base
Companies, contacts and the agreements they are on.
- 20 minutes
Set up the pipelines
Agreements, projects and new logos, with honest probabilities.
- 1 hour
Write down the growth
Every seat uplift and refresh you know is coming, as a real deal.
- 5 minutes
Check coverage
The clients nobody has had a commercial conversation with this year.
Also for
Businesses like yours.
Other solutions
Questions
MSP questions, answered.
Does this replace our PSA or RMM?
No. Tickets, monitoring, time recording and billing stay where they are. Signal is the commercial side: the agreement, the project, the growth in the base, and the forecast.
Can I track seat growth inside existing clients?
Yes, by putting it in the pipeline as a real deal against the existing account. It sounds obvious and almost nobody does it, which is why that revenue is usually the easiest in the business.
How do I see a renewal coming?
Account health and activity coverage. A client with no commercial conversation logged in a year is the one that goes to market, and it is visible on the Account Hub months earlier. More on targets and coverage.
Can I quote per seat and per device?
Yes. Your catalogue holds whatever units you sell, and the quote and the deal value read from the same place, so the proposal and the forecast cannot disagree. More on products and pricing.
Our engineers will not use a sales tool.
They do not have to run a pipeline. What matters is that what they know about a client is written on the account rather than held in their head, and every plan includes unlimited users so they can be in it.
Is it priced per user?
No. One workspace subscription with unlimited users, and every limit metered on the workspace rather than per person. See pricing.
Question not answered here? Ask ANI and get a straight answer.
Find the growth in your own client list.
14 days free. No credit card. Unlimited users from the first minute.