Empiraa GPS · Strategy execution software

Know exactly where your strategy stands. Every week, not just at quarter end.

Empiraa GPS is software that runs your strategy. It turns the plan into goals with named owners, runs the weekly meetings that keep it moving, and writes your board and leadership reports from live data. You see what's slipping while there's still time to act.

Book a 15-minute demo See how it works

15 minutes, no preparation needed. Not ready to book? Send an enquiry

Set up with your plan
Unlimited users
30-day pilot

Strategy

ANI, built in

The Empiraa GPS plan timeline. Each goal is a row with its accountable owner, a progress bar running across two years, a line marking today, and an on track or off track status against each one.

Works with Xero, HubSpot and Microsoft 365
Your data is never used to train public AI

Leadership teams running their strategy in Empiraa GPS

What is Empiraa GPS?

One place to plan, run and report on your strategy.

Most leadership teams agree a plan, then run it across slide decks, spreadsheets and meeting notes. Empiraa GPS puts the plan, the owners, the meetings and the reporting in one system your whole business works from, every week.

Built for leadership teams who want the plan delivered, not just written, from growing businesses to multi-site organisations.

See how it works

PlanBring the plan you have and GPS makes it owned and actionable in minutes. No plan yet? Build one with ANI.
RunWeekly check-ins and leadership meetings that end with decisions and owned actions.
ReportSee what is on track every week, and write board or leadership reports from live data in minutes.
ImproveCollect ideas from across the business, and turn the best of them into goals.

ANI is built in. The AI strategist reads every update and flags what is slipping while there is still time to act. Meet ANI

Why strategies stall

Most strategies don't fail in the planning room. They fail in the months after it.

The leadership team agrees the plan and leaves aligned. Then the day-to-day takes over. The plan sits in a document, the work happens across email, spreadsheets and project tools, and leadership meetings end without clear decisions.

Nobody sees the plan drifting until the results miss, usually when the quarter closes.

What the research says

55%

Only 55% of middle managers surveyed could name even one of their company's top five priorities.

Only 9% of managers say they can always rely on colleagues in other teams to deliver.

Source: Sull, Homkes and Sull, “Why Strategy Execution Unravels”, Harvard Business Review, 2015

This isn't a people problem. It's a system problem.

Where it hurts

Pick your seat at the table.

Drift feels different from every chair. Choose yours, and the rest of this page speaks to you.

Your Monday 7am question

“Are we going to hit the plan this year?”

You signed off the strategy and you answer for the result. Between quarterly reviews you rely on updates that arrive late, incomplete or softened, so problems reach you after they have cost a quarter.

What GPS gives you

One view of the whole plan, every week
Off track priorities flagged before the quarterly review
Board and leadership reports written from live data

See the CEO view in 15 minutes

Empiraa GPS timeline showing every goal against where it should be today, with off track items highlighted — The timeline: every goal against where it should be today.

What drift costs

Drift doesn't show up as a line item. It shows up in your leaders' calendars.

Move the sliders to match your leadership team, then find your gaps. Nothing is saved.

Leadership hours calculator

Leaders in your leadership team10

Hours each leader spends a week chasing and collating updates2 h

Leadership meeting hours a week3 h

Meetings that end without a clear decision40%

Days to build each report pack3 days

People who work on the report pack3

Every year, your leaders spend

1,746

hours tracking the plan instead of delivering it.

That is about 46 working weeks, or 1.0 full-time people.

Chasing and collating updates920 h
Meetings without a decision552 h
Building report packs274 h

See where GPS gives that time back

Estimate from your inputs: 46 working weeks, 7.6-hour days, a 38-hour week and 4 report packs a year.

Strategy execution health check

Six questions. Thirty seconds. Find your gaps. Nothing is saved or sent.

Question 1 of 6

Can every leader name the company’s top three priorities without checking?

Your year, two ways

Same plan. Two very different years.

You don't need a better strategy. You need a better way to deliver it. Drag through the year to see the difference.

Without GPS

57% of plan

The year ends and the plan has missed. Nobody can say exactly why.

With GPS

97% of plan

The year closes at 97% of plan, and everyone can see why.

Illustration using a demo plan for a logistics business.

Book a 15-minute demo

How it works

Follow one plan from the offsite to the report.

Scroll through a GPS workspace for a logistics business. Plan, run, report and improve, all in one place.

1 Plan

Your strategy on one page.

Start from the plan you have, a template or a conversation with ANI. GPS turns it into goals, objectives and actions, each with an owner.

1 Plan

The why, up top.

Vision and values sit above the plan, in front of everyone who works on it.

1 Plan

Goals roll up from objectives.

Each goal shows live progress from the objectives beneath it. Track KPIs, OKRs or quarterly Rocks.

1 Plan

Status that keeps itself honest.

On track and off track come from progress against the timeline, so nobody has to soften the update.

2 Run

Every priority has an owner.

The Accountability Chart shows who owns what, not just who reports to whom.

2 Run

Gaps you can see.

A vacant General Manager role, flagged before it stalls the priorities that depend on it.

2 Run

Overload, spotted.

One leader is carrying too much. Ask ANI whether the chart is balanced.

2 Run

Check-ins before the meeting.

Owners share good news, blockers and topics, and raise issues for the leadership team to decide on.

3 Report

The whole year at a glance.

Every goal and objective across the year, by week, month, quarter or year.

3 Report

Off track stands out.

Delivery is slipping. Leaders know where to look first, weeks before the quarter closes.

3 Report

Measured against today.

The today line shows where each item should be by now, not just where it started.

4 Improve

Ideas from the front line.

The Improvement Plan collects ideas from across the business, on any board you set up.

4 Improve

The team decides what matters.

People vote and comment. Ideas move from review to implemented, and the best become goals.

4 Improve

ANI Autopilot.

ANI helps move promising ideas forward and turn them into strategy.

Empiraa GPS strategy one pager for a logistics business, with vision, core values, goals and objectives with live status

Empiraa GPS Accountability Chart with the leadership team, a vacant General Manager role and an overloaded flag

A check-in in Empiraa GPS with good news, a blocker and a discussion topic

Empiraa GPS timeline with goals and objectives as progress bars across the year and off track items highlighted

Empiraa GPS Improvement Plan board with depot ideas

Book a 15-minute demo Try the report builder

Reporting

Board and leadership reports, written from live data in minutes.

Pick a report, a period and a tone, then press Generate. This is the structure GPS writes for your board, owners or leadership team.

Board report · Demo workspace: Harbourline Logistics · This quarter

Report to the Board

Summary

Two of four goals are on pace. Revenue and the leadership bench are ahead of plan. On-time delivery and safety are behind, and both need a decision this month.

Performance against plan

Grow regional contract revenue to $140MOn pace
70% complete, 68% expected by now
Build the leadership benchOn pace
85% complete, 80% expected by now
Deliver 98% on-time, in-full across every depotBehind
80% complete, 88% expected by now
Zero harm: bring LTIFR below 2.0Behind
80% complete, 86% expected by now

Risks requiring board attention

On-time, in-full delivery is at 94.2% against a 98% target. Two depots account for most of the gap.
Safety actions closed within 14 days are at 72%.
One General Manager role is vacant while the cold-chain hub is 45% complete.

Asks of the board

Endorse the depot recovery plan for delivery, with a review in November.
Note the interim owner for the cold-chain hub.

See it built from your plan

Scripted example from a demo workspace. In GPS, the report is written from your own plan.

An AI strategist that reads every update, and never sends an invoice.

ANI is built into GPS, so it sees every goal, owner, update and meeting. Ask it a question and watch it answer from the plan.

Ask ANIDemo workspace

Brief me on this week

ANI: Three things need you this week. OTIF is off track at 94.2% against 98%, mostly at two depots. Safety actions are at 72%. The Brisbane cold-chain hub is on track at 45%, but its General Manager role is still vacant.

Your data stays private to your business and is never used to train public AI models.

The plan ANI is reading

Reach 98% OTIF across all depotsOff track94.2% of 98%
Close safety actions within 14 daysOff track72% complete
Roll out route optimisationOn track63% complete
Lift customer retention to 95%On track98% complete
Open the Brisbane cold-chain hubOn track45% complete
Win 6 new national retail contractsOn track4 of 6
Fill 4 critical leadership rolesOn track3 of 4
Complete fatigue trainingOn track87% complete
Lift employee engagementOn track95% complete

What ANI does for your leadership team

ANI insights in Empiraa GPS listing two objectives that need action this week, with advice on what to do

Tells you what needs attention

ANI reads every update, flags the objectives that are off track and explains what to focus on this week.

ANI reviewing the Accountability Chart and recommending the CEO delegate two off track objectives

Checks the load on your leaders

Ask whether your structure is balanced. ANI spots overloaded owners and suggests where to delegate.

Building a strategic plan with ANI, which asks follow-up questions about the business before drafting goals

Builds the plan with you

Describe your business and ANI asks the right questions, then drafts goals and objectives you can edit.

See ANI in a 15-minute demo

Also included

Built to fit the way your business already works.

Start from the plan you have, connect the tools you already use, and bring the whole business in.

What else is inside

Three ways to start a plan in Empiraa GPS: build with ANI, upload a document or manual setup, plus templates

Start from the plan you have

Upload your strategy and it’s actionable in minutes, or start from a template or with ANI.

Meetings dashboard in Empiraa GPS with a live meeting and today’s schedule

Meetings that move the plan

Meeting dashboard, agenda templates, live check-ins and AI summaries.

Objective detail in Empiraa GPS showing progress against expected pace and quick actions

Every objective, in detail

Progress against expected pace, actions, notes, files and history in one place.

Integrations in Empiraa GPS: Xero, Google Workspace, Microsoft 365 and HubSpot

Connected to your tools

Xero, HubSpot, Microsoft 365 and Google Workspace, plus an API and webhooks.

And on every plan

Unlimited users
iPhone app
Your logo, colours and font
Calendar sync
Connect GPS to Claude
KPIs, OKRs and Rocks

See every feature Take the GPS tour See integrations

Who it's for

Wherever your strategy is today, GPS gets it moving.

You don't need a board, a finished plan or a big team. Bring the strategy you have and we'll have it live in GPS in minutes, or build one from scratch with ANI. Check your fit in four taps.

Do you have a strategy or annual plan with set goals?

Does delivering it depend on several teams or sites?

Do leadership meetings sometimes end without clear owners for the actions?

How many people work in the business?

0 of 4 answered

Check your fit.

Four quick questions, and we’ll show you where GPS helps first.

See GPS in your industry See GPS for your role

Implementation

We do the heavy lifting. Your first report comes straight out of GPS.

Our team sets GPS up with you, so your leaders spend their time on the strategy, not on software.

The Board-Ready Sprint

60 days from the plan you have to your first board or leadership report.

We load your strategy into GPS as goals, objectives and actions, each with an owner.
We build your Accountability Chart and connect Xero, HubSpot, Microsoft 365 or Google Workspace.
We set up your leadership meetings and check-ins, and train your leaders to run them.
Your first board or leadership report is written from live data in GPS.

Weeks 1 to 2

We load your strategy into GPS as goals, objectives and actions, each with an owner.

Backed by the Board Pack Guarantee

The Sprint is built around one outcome: your first report pack comes straight out of GPS. We'll walk you through how the guarantee works in your demo.

Quarterly reviews after launch

Our team meets with you each quarter to review how the plan is running and what to change next.

Talk through the Sprint in a demo

Security and data

Your strategy is sensitive. We treat it that way.

Working through a security review? Bring your questions to the demo.

How we handle data and AI

Encrypted in transit and at restTLS in transit and AES-256 at rest.
Access by rolePermissions are set by role, and goals and objectives can be kept private.
Your data stays yoursEach customer’s data is kept separate, and it is never used to train AI models.
MonitoredPlatform activity is monitored, and audit logs are kept.

Proof

Trusted by teams who take strategy seriously.

Leadership teams, and the advisers who support them, run their plans in GPS.

“Empiraa revolutionised our client delivery, slashing admin and accelerating our result. Amazing product and team.”

Reggie SharmaDirector of Strategy, Frank Law Advisory

“Empiraa has fundamentally transformed our operations, significantly increasing our capacity for new engagements.”

Ian MarkramFounder, Loading Growth

Stop finding out at quarter end.

Book a 15-minute demo and see GPS run a plan like yours.

Book a 15-minute demo Send an enquiry

Questions

Questions leadership teams ask before they book.

We already have a strategy. Why do we need GPS?

GPS doesn’t replace your strategy. It runs it. Your plan becomes goals, objectives and actions with owners, and progress is tracked every week, so you know where the plan stands between quarterly reviews.

Is GPS a project management tool?

No. Project tools track tasks. GPS tracks the strategy: the goals, who owns them, and whether the business is on pace to hit them. Most teams keep their project tool for day-to-day work.

Do we need a board to use GPS?

No. GPS suits any business with a plan to deliver, from growing teams to multi-site organisations. The same reports work for a board, investors, owners or your own leadership team.

We don’t have a written strategy yet. Is GPS still for us?

Yes. ANI builds a plan with you, and GPS turns it into goals, owners and actions straight away.

Does GPS work with the framework we use?

Yes. GPS tracks KPIs, OKRs and quarterly Rocks, and works with balanced scorecards or your own approach. Start from a template, upload your existing plan, or build it with ANI. See GPS by planning method.

How long does it take to get started?

Minutes. Bring the strategy you have and we convert it into GPS, so it’s owned and actionable straight away. The Board-Ready Sprint then runs for 60 days to set up the rhythm with your team and deliver your first report from GPS.

Will our leaders actually use it?

GPS is built around the rhythm your leaders already have: check-ins, leadership meetings and the monthly or quarterly report. Our team trains your leaders, there is an iPhone app for updates on the go, and every plan includes unlimited users.

Can GPS use the numbers we already track?

Yes. GPS connects to Xero and HubSpot, and works with Microsoft 365 and Google Workspace. There is also an API and webhooks for your other systems.

We work with a strategy consultant. Does GPS still fit?

Yes. Strategy advisers use GPS to run their clients’ plans, so your consultant can work in the same place as your leadership team.

How much does GPS cost?

Pricing depends on the size of your organisation and how you roll GPS out. We cover it in your demo.

Comparing options?

Book a demo

See how GPS would work for your business.

15 minutes with our team. No preparation needed.

What happens next

Pick a timeChoose a 15-minute slot that suits you.
See GPS on a plan like yoursWe show you the plan, the weekly rhythm and a report written from live data.
Get a rollout planIf GPS is a fit, we map out your Board-Ready Sprint and answer your pricing and security questions.

Not ready to book?

Send an enquiry and our team will get back to you.

Send an enquiry

Or read Plan and Execute in 2027, our free 26-page strategy guide.

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