Empiraa

For strategy consultants

You wrote the plan. Somebody still has to run it.

The engagement ends the week the plan is signed off, which is the week before anything has to happen. Put it in the client’s own workspace under your logo, with an owner and a date on every objective, and the document you delivered becomes the thing being executed rather than a reference for it.

  • A branded workspace per client
  • Your framework, not ours
  • Progress visible between sessions
3 points · open one
Three ways to start a plan in Empiraa GPS: build with ANI, upload a document or set it up manually, plus strategy templates

What they are paying you for

Judgement, made legible enough to be acted on.

A client is not paying for a document. They are paying for somebody who has seen forty businesses to say which three things matter in theirs, in what order, and what they should stop doing. The deck is the receipt.

Which means the deliverable is only worth what happens to it. A diagnosis nobody acts on is indistinguishable, twelve months later, from a diagnosis that was wrong, and the client cannot tell the difference. That is the risk in every engagement you have ever run and it sits almost entirely outside your control.

Where it stops working

The hour at the start of every quarterly.

You come back for the review and spend the first hour reconstructing what moved, from people who are reconstructing it too. Somebody has a spreadsheet from six weeks ago. Somebody else says their part is basically done. Nothing in that hour is the work you were hired for, and the client is paying full rate for it.

By the time you have a picture, the quarter it describes is over. The two objectives that died in week five died quietly, in the gap where nobody was looking, and the honest version of the review is that you found out too late to do anything about either.

  • The plan is a document, so it goes stale the day it is circulated
  • Progress arrives as a recollection rather than a number
  • An objective that stops moving in week five surfaces in week twelve
  • The client concludes the plan was wrong, because that is the only explanation they can see

What is different

The plan stops being a document and starts being the system of record.

Four things, and the second one is what changes the shape of your engagement rather than just its admin.

  • The plan goes into the client’s own workspace with an owner and a date on every objective, so the document you delivered is the thing being executed rather than a reference for it
  • You see progress between sessions without asking for it, so the quarterly opens on the two goals that are behind instead of on a status round
  • The report the client takes to their board is generated from the plan, so your work is what the board reads
  • When the plan stops being the right plan, you find that out in week five rather than week twelve

The difference between a consultant who is called back and one who is not is usually whether the plan got executed, which is the part nobody paid you to be there for.

How an engagement runs

The same engagement, with the eight weeks in the middle visible.

Nothing here asks you to change how you diagnose or what you recommend. It changes what happens after you leave the room.

  1. In the room

    The plan goes in as you build it

    Applied from your own template or from a framework in the library, so the leadership team is arguing about their plan on a screen rather than about a whiteboard that has to be typed up later.

  2. Week one

    Owners and measures, not just objectives

    Every objective gets a name and a number. The name is the part clients resist and the part that decides whether anything happens, and it is much harder to leave blank in a field than in a paragraph.

  3. Weeks two to eleven

    Watch it without asking

    Progress against expected pace, not against percent done. When something stalls you see it while it can still be saved, and a two minute message in week five is worth more than an hour in week twelve.

  4. The quarterly

    Open on what is behind

    The status round is already done because the plan has been keeping it. Ninety minutes on the two goals that did not land and why, which is the conversation they are actually paying for.

The board reads your work, not a summary of it

The report is generated from the plan you delivered, with variance against expected progress already in it. You edit rather than assemble, and the thing the board discusses is your plan rather than somebody’s recollection of it.

3 points · open one
An Empiraa GPS board report showing the asks of the board, followed by a goal-by-goal review

The plan you delivered

How many of its goals could be executed without you?

Put in three goals from the last plan you handed over. The test is not whether the thinking was right, because it was. It is whether anything in the document was holding them once the engagement closed.

no date, so it is never late and never done.

nobody owns it, so nobody is asked about it; nothing measures it, so progress is an opinion; no date, so it is never late and never done.

1 of 3

Only 1 of these could be run by something other than you.

One is close and missing a field, which is the easiest kind to fix and the kind that quietly never gets fixed.

One is a statement of intent. Worth having in the document, impossible for anybody to act on.

The engagement ends the week the plan is approved, which is the week before anything has to happen. A goal with an owner, a number and a date is a row somebody is asked about on a Monday. A goal without them is the reason you spend the first hour of the quarterly reconstructing what moved.

What this does not do

Three things this will not do for you.

The first two are the ones firms are disappointed by, and they are disappointed by every tool for the same reasons.

It will not write the strategy

ANI will draft a plan, suggest actions and tell you which objectives need attention. It cannot decide that this client should walk away from a third of their revenue. That judgement is the engagement, and nothing here reduces how much of it you have to supply.

It will not create an owner who does not exist

An objective with a name against it still needs a person who believes the objective is theirs. If nobody inside the client owns the work, the field is filled and the work is not, and you will see that as a plan full of names and no movement. Worth knowing, because that pattern is diagnostic.

It is not a consulting delivery tool

No proposals, no engagement letters, no WIP, no utilisation reporting for the firm. It holds the client’s plan and the rhythm around it. Whatever you run the practice on keeps running the practice.

Work it out with your own numbers

The same delivery work, priced two ways.

Project revenue is flat and starts from nothing each January. Retained revenue compounds. You know that already, so this is the arithmetic with your fees in it rather than the argument.

6
18

Project work only

A$324K

over three years, and January starts at nothing every year

With a retainer after each

A$801K

2.5 times the same delivery work

By month 36, retainers are

67%

of your monthly revenue

Clients paying monthly

9

at a steady win rate

Month 36 revenue

A$27K

against A$9K on projects alone

Monthly revenue with a retainer after each project, months 1 to 36
0A$15KA$30KMonth 1: A$9,000Month 2: A$10,000Month 3: A$11,000Month 4: A$12,000Month 5: A$13,000Month 6: A$14,000Month 7: A$15,000Month 8: A$16,000Month 9: A$17,000Month 10: A$18,000Month 11: A$19,000Month 12: A$20,000Month 13: A$21,000Month 14: A$22,000Month 15: A$23,000Month 16: A$24,000Month 17: A$25,000Month 18: A$26,000Month 19: A$27,000Month 20: A$27,000Month 21: A$27,000Month 22: A$27,000Month 23: A$27,000Month 24: A$27,000Month 25: A$27,000Month 26: A$27,000Month 27: A$27,000Month 28: A$27,000Month 29: A$27,000Month 30: A$27,000Month 31: A$27,000Month 32: A$27,000Month 33: A$27,000Month 34: A$27,000Month 35: A$27,000Month 36: A$27,000A$27K1122436

Month

Every partner already knows retained revenue compounds and project revenue does not. The hard part is never the arithmetic, it is giving the client a reason to pay in month four when the report was delivered in month two. That is an evidence problem rather than a pricing one, and it is the only thing this software is actually for: when the plan is live, something visible happens every month, and a monthly fee stops needing to be justified. Whether that is worth what a retainer is worth to you is a judgement we are not going to make on your behalf.

See the month by month figures
Monthly revenue, projects only against projects plus retainers, months 1 to 36
MonthProjects onlyWith retainers
1A$9,000A$9,000
2A$9,000A$10,000
3A$9,000A$11,000
4A$9,000A$12,000
5A$9,000A$13,000
6A$9,000A$14,000
7A$9,000A$15,000
8A$9,000A$16,000
9A$9,000A$17,000
10A$9,000A$18,000
11A$9,000A$19,000
12A$9,000A$20,000
13A$9,000A$21,000
14A$9,000A$22,000
15A$9,000A$23,000
16A$9,000A$24,000
17A$9,000A$25,000
18A$9,000A$26,000
19A$9,000A$27,000
20A$9,000A$27,000
21A$9,000A$27,000
22A$9,000A$27,000
23A$9,000A$27,000
24A$9,000A$27,000
25A$9,000A$27,000
26A$9,000A$27,000
27A$9,000A$27,000
28A$9,000A$27,000
29A$9,000A$27,000
30A$9,000A$27,000
31A$9,000A$27,000
32A$9,000A$27,000
33A$9,000A$27,000
34A$9,000A$27,000
35A$9,000A$27,000
36A$9,000A$27,000

Pricing

Plans for your client workspaces.

Compare Professional Services plans by client workspace capacity.

Professional Services pricingPartner program

Questions

Strategy consultants, answered.

What software do consultants use to run plans with their clients?

Most use a document and a spreadsheet, which is why the plan goes stale. The alternative is a workspace per client: Empiraa GPS through myPortal gives a consulting firm a separate branded workspace for each client, with the plan carrying owners, dates and measures, and one screen showing every client’s progress so you know which one has gone quiet before they tell you. See the practice view.

Does the client workspace carry my branding or Empiraa’s?

Yours. Your logo in the sidebar, four interface colours and your typeface, set once in myPortal and pushed into every client workspace in one action. A client signing in on a Tuesday is opening your system, which matters because a client who sees somebody else’s software has been introduced to your replacement.

What happens when the engagement ends?

The client keeps their workspace and their plan, and you keep the share. The partner terms follow the client’s subscription rather than your engagement, so a three month piece of work earns for the first twelve months they are with us. For a firm doing project rather than retainer work, that is the part of this worth reading twice. The partner terms.

Can different clients run different frameworks?

Yes, and this is the reason most firms move off single-methodology software. The plan structure is data, so one client runs Hoshin Kanri, the next runs OKRs, the third runs your own version of either, and all three sit in the same client book with your branding on them. The fifteen frameworks.

Does my client have to learn a methodology?

No. What the client sees is their goals, their owners, their measures and their meeting. The vocabulary comes from you in the session. Nobody has to read a book to open a plan that has their name on three things.

Can my clients see each other?

No. Each client is a separate sub-account with its own workspace and users. The book view is yours alone, and a client has no indication of how many other clients you have or who they are.

Does it replace my project management tool?

No. Deliverables with dependencies, files moving through review, a Gantt of your own work: that is project management and it belongs where you already do it. This holds the client’s plan and the rhythm around it, which is usually the part with nowhere to live.

What does it cost, and what do I earn?

Empiraa GPS for a practice is agreed against the size of your book, because a five client firm and a fifty client firm are not buying the same thing. You earn 30% recurring for the first twelve months on each client you bring, and your own Empiraa Signal workspace is free for as long as you hold three or more. Pricing, and what you earn.

Bring one client and see.

Fifteen minutes with one real client in mind, ideally the one you are slightly worried about.

15-minute demo

See GPS on a plan like yours.

  • Your strategy as goals with owners and live status
  • A board or leadership report written from live data
  • How ANI flags priorities before they stall

No preparation needed. Bring your questions on rollout, security and pricing.