Pipedrive sells you a pipeline.
The rest is priced separately.
Pipedrive has earned its reputation: the pipeline is clear, the product is quick to learn and teams actually keep it up to date, which is more than most CRMs manage. What catches people out is the shape of the bill. Sequences and a scheduler start at Growth, quotes and company enrichment at Premium, person-level enrichment at Ultimate, and prospect data arrives as a metered add-on on top of whichever tier you picked. Signal covers the same ground on one plan, with the limits on the workspace rather than on people.
A pipeline CRM with a catalogue around it
Built for teams that want a clear pipeline and are happy to buy the rest as they need it.
- Deal pipeline, contacts and activities
- Sequences, scheduler and forecasting from Growth
- Quotes and company enrichment from Premium
- Prospector, Campaigns, Projects, Smart Docs and Web Visitors sold as add-ons
- Priced per seat, on four tiers
A CRM and more, on one plan
Built for growing teams that would rather have one system than a CRM plus five subscriptions.
- CRM, pipeline and forecasting
- B2B prospect database and enrichment included
- Email sequences from your own inbox
- Booking link and proposals built in
- ANI, the built-in AI, across all of it
- Unlimited users on every plan
Key day-to-day differences
| Area | Pipedrive | |
|---|---|---|
| Entry price | $14 per seat / month, annual billing, Lite plan | $99 / month for the whole workspace |
| Team of five | $295 / month on Premium, before credits | $99 / month, unchanged |
| Prospect data | Prospector add-on, 10 reveals a month then per credit | 2,000 fresh prospects a month, included |
| Sequences | Growth plan and above | Every plan, sent from your own inbox |
| Quotes and proposals | Premium plan and above | Every plan |
| Adding a person | Another seat on the invoice | No change to the invoice |
Feature comparison
Both are real CRMs with real pipelines, so the useful comparison is not which has more features. It is which tier you land on once you add up what your team actually needs, and what is still metered after that.
CRM and pipelineThe job both do well, and where Pipedrive is genuinely strong
This is Pipedrive’s home ground and it earns its reputation here. If all you need is a clean pipeline your team will actually keep up to date, Pipedrive Lite at $14 a seat is hard to argue with, and this page is not going to pretend otherwise.
| Feature | Pipedrive | |
|---|---|---|
| Deal pipeline and stages | Core to the product | Included |
| Contacts and organisations | Included | Included |
| Custom fields and views | Included | Included |
| Activity and task tracking | Included | Included |
| Email sync and tracking | Growth and above | Every plan |
| Sales forecasting | Growth and above | Every plan |
| Mobile app | Included | Included |
Prospect data and enrichmentPipedrive sells this as a metered add-on · Signal includes it
Pipedrive does have a prospect database. It is called Prospector, it draws on a database Pipedrive describes as over 400 million profiles, and it arrives through the LeadBooster add-on. LeadBooster is included from Premium and is an add-on below it. The difference is not whether Prospector exists but how it is metered: Pipedrive publishes an allowance of ten revealed leads a month, and everything after that is priced per credit.
| Feature | Pipedrive | |
|---|---|---|
| Built-in B2B prospect database | Prospector, via the LeadBooster add-on | 2,000 fresh prospects a month on Launch |
| Included prospect reveals | 10 credits a month, then priced per credit | 150 contact reveals a week on Launch |
| Company data enrichment | Premium and above | Every plan |
| Person, email and phone enrichment | Ultimate, or a separate add-on on Premium | Every plan |
| Enrichment metered by credit | Organisation 1, email 2, phone 5 credits | No per-reveal credit charge |
| Ideal customer profile targeting | Within Prospector | Prospect Spark runs against your ICP daily |
Outreach, scheduling and proposalsPipedrive spreads these across tiers and add-ons · Signal has them on every plan
| Feature | Pipedrive | |
|---|---|---|
| Email sequences | Growth and above | Every plan, sent from your own inbox |
| Marketing campaigns | Campaigns add-on, from $13.33 a month | Sequences included |
| Meeting scheduler | Growth and above | Every plan |
| Quotes and proposals | Premium and above | Every plan |
| E-signature | Premium, or the Smart Docs add-on | Not a Signal feature |
| Sequence stops on reply | Included | Included |
| Website visitor identification | Web Visitors add-on, from $41 a month | Not a Signal feature |
| Project delivery after the sale | Projects add-on, from $16 a month | Not a Signal feature |
AIBoth have AI · The difference is how much of the workflow it can see
| Feature | Pipedrive | |
|---|---|---|
| AI assistant | Pipedrive AI and Nova meeting intelligence | ANI |
| AI report creation | From Lite | Included |
| AI email drafting | Premium adds multi-email tools | Every plan |
| AI next-action guidance across the pipeline | Assistant suggestions | ANI works across prospects, outreach, deals and activity |
| AI working on prospect data you did not buy separately | Prospector is a metered add-on | Prospect data is in the same system |
Pricing and team accessPer seat, plus add-ons · One workspace price
| Feature | Pipedrive | |
|---|---|---|
| Unlimited users | Charged per seat, assigned or not | Every plan |
| Price rises when you hire | Every new person is another seat | The bill does not move |
| Add-ons sold separately | Campaigns, Projects and Web Visitors at every tier. LeadBooster and Smart Docs below Premium | No add-ons |
| Upgrades apply to all seats | Plan changes apply workspace-wide | One plan, one price |
| Monthly billing available | At a higher per-seat rate | Month to month |
| Free trial | Included | 14 days, no credit card |
$59 a seat, plus credits.
Or $99 for everyone.
Pipedrive Premium is the first tier with quotes, proposals and company enrichment, and it is priced per seat. Signal Launch is one price for the workspace. List prices read from pipedrive.com/pricing on 19 September 2026, in US dollars on annual billing.
Premium plan
per seat / month
billed annually, per seat whether assigned or not
What it costs as the team grows
$177
3 seats
$295
5 seats
$590
10 seats
Prospect data, metered
The allowance Pipedrive publishes on its Prospector page. Credits reset monthly and do not carry over. Check the allowance on your own tier before relying on the figure below.
Matching Signal Launch on reveals
Signal Launch includes 150 contact reveals a week, about 650 a month.
650 Prospector credits at Pipedrive’s published annual rates: 10 free, 30 at $0.85, 60 at $0.45, 150 at $0.35, 400 at $0.25.
≈ $205 a month in credits, on top of the seats, at the published allowance.
Our arithmetic from their published tiers, so you can check it. Phone and email enrichment cost more credits per record than organisation lookups.
Still sold separately at Premium
- Campaigns, from $13.33 a month
- Projects, from $16 a month
- Web Visitors, from $41 a month
- LeadBooster and Smart Docs are included at Premium
- On Lite and Growth, LeadBooster is an add-on from $32.50 a month
Launch plan
per month, whole workspace
unlimited users, no per-seat charge
What it costs as the team grows
$99
3 people
$99
5 people
$99
10 people
Prospect data, included
Found against your ideal customer profile by Prospect Spark, on the Launch plan.
Also on Launch
150 contact reveals a week
250 company lookups a week
30,000 records held
Metered on the workspace, never per person. No charge for revealing a contact.
Included, not sold separately
- CRM, pipeline and forecasting
- Prospect database and enrichment
- Email sequences from your own inbox
- Booking link that writes back to the deal
- Proposals and quotes
- ANI, the built-in AI
Pipedrive plan and add-on prices are list prices read from pipedrive.com/pricing and its Prospector and support pages on 19 September 2026, shown in US dollars on annual billing, which is the cheaper of their two billing options. Pipedrive sets currency by location, so what you see may differ. Monthly billing costs more per seat on every tier. Empiraa Signal prices are the same number in AUD, USD, EUR and GBP, and Australian prices include GST.
Drive is $249 a month and Command is $549, both with unlimited users. Check both vendors’ current pricing before you decide.
AI COMPARISON
Both have AI.
One of them can see the prospect data.
Pipedrive has a capable AI assistant and its Nova meeting intelligence is good. The limit is what it has access to: prospect data lives behind a metered add-on, so the assistant is reasoning about the records you already had rather than the market you are selling into.
Pipedrive AI and Nova
- AI-powered report creation from the Lite plan
- Nova meeting intelligence
- AI email tools, expanded on Premium
- Suggestions inside the deal and contact records
- Prospect data sits behind the LeadBooster add-on
ANI, AI across the sales workflow
- Find and surface relevant prospects
- Personalise outreach
- Plan follow-up
- Generate sales content
- Identify next actions
- Progress opportunities
Which platform fits your sales team?
Pipedrive may suit you if:
- You want a clean pipeline and little else from a CRM
- You already pay for prospect data, sequences and documents elsewhere and are happy with them
- You need e-signature, website visitor identification or post-sale project delivery
- You rely on a specific integration in Pipedrive’s marketplace
- You have few enough people that per-seat pricing still works out cheaper
Empiraa Signal may suit you if:
- You want the CRM and the prospect data in the same system
- You are tired of a per-reveal credit balance shaping how the team prospects
- You want to add people without it changing the bill
- You would rather have one subscription than a CRM plus four add-ons
- You want proposals, a booking link and sequences without reaching a higher tier
One system instead of a CRM and its catalogue.
2,000 prospects a month, included
Found against your ideal customer profile on the Launch plan, with no credit balance to watch and no add-on to buy first.
Unlimited users on every plan
Put the whole team in, including the people who only ever read. The price is set by the workspace, not the head count.
Six jobs, one subscription
CRM, prospect data, enrichment, sequences, scheduling and proposals, without deciding which tier each one lives on.
FAQs
Not sure this comparison is fair? Ask ANI. It will tell you when the other one is the better fit.
Pipedrive plan prices, add-on prices, Prospector credit tiers and plan feature availability were read from pipedrive.com/pricing, pipedrive.com/en/features/prospector and support.pipedrive.com on 19 September 2026, in US dollars on annual billing. Prices and packaging change, and Pipedrive sets currency by location, so check their current pricing before deciding. Pipedrive is a trademark of Pipedrive OÜ. Empiraa is not affiliated with Pipedrive.
The CRM, and the four things you were about to buy for it.
Prospect data, enrichment, sequences, a booking link and proposals, on every plan, for the whole team at one price.
No credit card required